(Subject )

John, did you remember to take your Lipitor?

(Email body)

The reason we’re asking, John, is this:

Now you can earn valuable reward points just for 
taking your Lipitor as your doctor prescribed.

Seriously. We’re launching a new program called Healthy Habits Rewards.

Simply sign up and you can earn points redeemable for all sorts of fabulous free gifts.

And you don’t have to buy anything, fly anywhere or stay anywhere.

Just take your Lipitor as directed.

Sound good? It is. Learn more here.

That’s not all. With our Healthy Habits Rewards you’ll also enjoy:

* Customizable email and text reminders so you won’t forget to 
  take your medication and miss out on valuable reward points.

* Daily Health Tips to help you feel better, eat better, live better.

* Fun Quizzes, Drawings & Competitions. Win Prizes, too!

* And Much More. And it’s all FREE with your Lipitor prescription.

Why? To help you get into, well, healthy habits.

But hurry, only a select group has been invited and only the first 100 to sign up can participate.

So, are you interested?

YES! I'M INTERESTED.